Meet Our Team
The Office of the Gift Planning works with donors to explore estate and deferred giving options as well as current gifts of non-traditional assets such as real estate, closely held businesses, IRD assets, and other assets that present complex tax and legal implications.
PO Box 309
Chapel Hill, NC 27516
208 W. Franklin St.
Chapel Hill, NC 27516
Executive Director of Gift Planning
Elizabeth Ayers is the Executive Director of Gift Planning at The University of North Carolina at Chapel Hill. She is a former member of the Board of National Association of Charitable Gift Planners (NACGP) and served as NCPP 2017 Conference Chair. She is also a member of the North Carolina Planned Giving Council and served on its Board from 2013 through 2016.
Prior to joining UNC in 2008 she worked at The Ohio State University, where she served as Director of Planned Giving for the Medical Center and Associate Director of Planned Giving for the University. She has worked for the Columbus Foundation, served on non-profit boards and committees and was president of Central Ohio Planned Giving Council in 2007.
Ayers has presented on various charitable topics at local and national conferences including PPP, NCPGC, AAMC, Crescendo, Wealth Counsel, the North Carolina Community College Fundraisers' state conference and AFP North Carolina state conference.
She has practiced law in the areas of estate and charitable planning and civil litigation. She holds a JD from Capital University, M. M. from Ohio University, and a B. M. from Wittenberg University.
Senior Director of Gift Planning
Beth MacKethan is a Director of Gift Planning at The University of North Carolina at Chapel Hill. Prior to her transition to fundraising, Beth was a tax consultant in KPMG's International Tax group where she advised clients on a variety of tax strategies and compliance issues.
Beth, a native of Chapel Hill, received her B.A. from William Smith College, J.D. from North Carolina Central University School of Law, NC, and LL.M. in Taxation from the University of Florida Levin College of Law. She lives in Raleigh with her husband, son, and two dogs.
Assistant Director of Gift Planning
Justin Ewing is an Assistant Director of Gift Planning at The University of North Carolina at Chapel Hill. Prior to joining UNC, Justin worked in recruitment and student services at Indiana University Bloomington. He is a spring 2022 J.D. candidate at Notre Dame Law School.
Justin is a Kentucky native and graduate of the University of Kentucky. He and his family are happy to join the Carolina family.
Income and Tax Administrator
Executive Assistant to the Executive Director of Gift Planning
Thank you for contacting The University of North Carolina at Chapel Hill Office of Gift Planning. We are delighted that you are interested in learning more about your gift options. We will make every effort to respond to you in a timely manner.